Terms

3 new/unreviewed 3 total

Term

International Marketing

Definition

International marketing is marketing related to the sale of goods and services of one country in another.

New/Unreviewed

Term

Opportunities of International Markets

Definition

A large group of customers Economies of scale Improved brand image Low operating costs Forming new business relations Benefiting from government incentives and different laws and regulations

New/Unreviewed

Term

Threats of International Markets

Definition

Economic disparity Technological challenges Social and cultural differences Political issues Legal regulations

New/Unreviewed

Practice Tests

0 total
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