Term

Draw a line to match the media file format to its description on the right

Definition

MP4 = High-quality audio and video at smaller file size; compatible with most devices MP3 = High-quality, compressed audio file developed by Microsoft WAV = Uncompressed, high-resolution audio file WMA = High-resolution, compressed audio file, small file size and high quality MOV = Combines audio and video, offers high-quality at larger file size, works well with TV viewing WMV = Developed by Microsoft, offers good video quality at larger file size, works best with Windows devices

Term

Draw a line to match the digital media term to its definition on the right

Definition

Lossless compression = All file data is retained so the file can be returned to its original state and typically results in larger file size Lossy compression = Permanently removes unnecessary data to reduce the file size and typically results in reduced quality Codec = Software or hardware that is used to compress, decompress, and playback digital audio/video files Media container = Stores the audio/video codec and metadata Digital media = Data transmitted digitally in a variety of forms

Term

Draw a line to match the communication form to its use on the right

Definition

Live = Audience engagement needed or to get/provide immediate feedback Pre-recorded = Audience engagement not required; information can be referenced later Written = Distributing notifications to existing customers and subscribers Online publications = Distribute information to existing customers and as many new subscribers/followers as possible Social media = Distribute information that reinforces concepts and outlines important data to the largest possible audience