Distribution*
“The decisions and activities that make products available to consumers when and where they want to purchase them.”
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| Term | Definition |
|---|---|
Distribution* | “The decisions and activities that make products available to consumers when and where they want to purchase them.” |
Supply chain* | “All the organizations and activities involved with the flow and transformation of products from raw materials through to the end consumer.” |
Supply chain management (SCM)* | “The coordination of all the activities involved with the flow and transformation of supplies, products, and information throughout the supply chain to the ultimate consumer.” |
Procurement* | “Processes to obtain resources to create value through sourcing, purchasing, and recycling including materials and information.” |
Logistics management* | “Managing the efficient and effective flow of materials, products, and information from the point of origin to consumption.” |
Marketing channel* | “A group of individuals and organizations that direct the flow of finished products from producers to customers.” |
Marketing intermediaries* | “Middlemen that link producers to other intermediaries or ultimate consumers through contractual arrangements or through the purchase and resale of products.” |
Disintermediation* | “The removal or bypassing of intermediaries in a supply chain.” |
Industrial distributor* | “An independent business organization that takes title to industrial products and carries inventories.” |
Strategic channel alliance* | “An agreement through which the products of one organization are distributed through the marketing channels of another.” |
Multichannel distribution* | “The use of a variety of marketing channels to ensure maximum distribution.” |
Digital distribution* | “Delivering content through the internet to a computer or other device.” |
Channel captain* | “The dominant leader of a marketing channel or a supply channel.” |
Channel power* | “The ability of one channel member to influence another member’s goal achievement.” |
Vertical channel integration* | “Taking ownership of upstream or downstream supply chain functions.” |
Horizontal channel integration* | “Combining organizations at the same level of an industry’s chain.” |
Intensive distribution* | “Using all available outlets to distribute a product.” |
Selective distribution* | “Using only some available outlets in an area to distribute a product.” |
Exclusive distribution* | “Using a single outlet in a fairly large geographic area to distribute a product.” |
Third-party logistics (3PL) firms* | “Firms that have special expertise in core physical distribution activities such as warehousing, transportation, inventory management, and information technology and can often perform these activities more efficiently.” |